CM Launches Janmabhoomi – Maa Vooru Campaign

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Andhra Pradesh government’s new initiative, ‘Janma Bhoomi – Mavooru’ (My native place – My village) was launched on Saturday (2 Dec 2015). This is a forceful campaign that focuses on the welfare schemes across the state.

Chief Minister Sri N Chandrababu Naidu launched the campaign yesterday at Bondapalli village in Vizianagaram district in the presence of Cabinet colleagues and TDP legislators. The core mission of ‘Janmabhoomi- Maa Vooru’ (JBMV) programme is ‘Smart Village Smart Ward (SVSW) towards Smart Andhra Pradesh’, confirmed CM.

The campaign is planned to be organised in 925 villages and 190 wards in the district during which 1.15 lakh ration cards will be given away.

At mandal level, teams, led by tahsildar and MDO, will hold the sabhas. The sabhas will take up selection of beneficiaries for NTR housing and discuss other development programs.

“The third phase of JBMV will also see facilitating interaction of the partners of the smart Andhra Pradesh with government officials and community; sensitising the partners and community on 20 non-negotiable indicators of the smart Andhra Pradesh programme; sensitising the partners and community on baselines survey of the SVSW programme,” Mr Naidu said, while speaking to the media.

Janmabhoomi – Maa Vooru also aims at getting feedback on the implementation of development and welfare programs and resolving grievances.

Last year on January 1st, Mr Naidu had announced ‘Smart Village and Smart Ward’ and had appealed industrialists, social organisations, NRIs and villagers living in other ares to adopt one village or their birthplace for its comprehensive development by providing funds.

Naidu has decided to felicitate such people who have adopted the villages and developing them with their own funds.

“These felicitations also would be held before 11th of this month, the last date of ‘Janma Bhoomi – Mavooru'”, an official release from the CMO said.



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