India is a land known for values, traditions and diverse cultures. There have been many ad commercials that have grabbed the pulse of Indian sentiments. But none like this new ad from the British Airways. The video clip that shows India from the eyes of a Brit air hostess who carries fresh set of anxieties while serving the Indian customers for the first time. All her questions simply vanish, when she meets an adorable Indian grandma on the flight.
Though a marketing technique to build traction in India, British Airways goes honest and simple, capturing the subtleties of human emotions that are universal. Titled as British Airways: Fuelled by Love, the ad has caught the mass attention already.
This ad will simply make us respect and love our elders even better. Way to go, British Airways.
To know what happens in the conclusion. watch the video here